MENARD ART MUSEUM and Nippon
MENARD Cosmetics Co., Ltd
had clarified that art appreciation at MENARD ART MUSEUM lowers
psychological and physiological stress and presented the results at The
Japanese Association of Health Psychology on 3rd and 4th of November,
2001.
In today's society with lots of stress, 'healing' plays a very
important role and various healing methods are being proposed recently.
Visitors always praise MENARD ART MUSEUM, "Whenever I come here, I feel
relaxed." "The atmosphere of this museum calms down my mind." "I feel
totally refreshed." "I like the moderate space and the number of works
displayed here." So we measured the healing effect of MENARD museum.
We asked visitors to be monitors in three different exhibitions hold in
2001.
1 MARC CHAGALL
Lithographs: 94pcs of Chagall's lithographs that
expressed love and dream with vivid colors.
2 Women lived in Paris:
71pcs of landscapes of Paris and women lived in Paris. (PICASSO,
MATISSE, LAUTREC, SAEKI Yuzo and FUJITA Tsuguharu etc.)
3 The secret of great
pictures 3~Japanese Style Paintings and Applied Arts~: 71pcs of
works that show the techniques and expressions of Japanese Style
Paintings and Applied Arts. (OGATA Korin, YOKOYAMA Taikan, YASUDA
Yukihiko, TOMIMOTO Kenkichi and KURODA Tatsuaki etc.)
| |
Date
|
Number of monitors
|
Measuring method
|
| 1 |
2001/ 3/ 9~15 |
43
|
A
|
| 2 |
2001/ 6/12~17 |
30
|
A
|
| 3 |
2001/ 7/ 6~21 |
31
|
A/B
|
A. Measurement of salivary cortisol, a
stress hormone.
We took samples of the saliva from visitors and measured them before and
after the appreciation of exhibition.
B. Psychological questionnaire
We asked the visitors to complete the evaluation form before and after
the appreciation. The measuring method is to evaluate their multiple
moods (depression, boredom, hostility, well-being, liveliness,
concentration and friendliness ) on a scale of one to four. We also
asked them to state their degree of stress, mental burden and physical
burden.
A. Measure of salivary cortisol, a
stress hormone.
The salivary cortisol decreased after the appreciation in every
exhibition. This means that the stress was relieved.
B. Psychological questionnaire
The degree of mental stress and negative mood (depression, boredom,
hostility) became low. This means that they were
psychologically healed.
The healing effect was found regardless of age or
sex, particularly in women and those who are less than 40 years
old.
The physiological index
| Exhibition |
|
1 |
2 |
3 |
total |
| Age |
10's |
4 |
|
2 |
6 |
| 20's |
7 |
5 |
2 |
14 |
| 30's |
17 |
7 |
8 |
32 |
| 40's |
4 |
5 |
3 |
12 |
| 50's |
9 |
4 |
12 |
25 |
| 60's |
1 |
8 |
2 |
11 |
| 70's |
1 |
1 |
2 |
4 |
| Sex |
M |
19 |
12 |
13 |
44 |
| F |
24 |
18 |
18 |
60 |
| Times of visit |
First |
22 |
15 |
15 |
52 |
| 2-3times |
11 |
9 |
7 |
27 |
| 4 times or more |
10 |
6 |
9 |
25 |
| Before the appreciation |
3.96 |
3.59 |
4.00 |
|
| After the appreciation |
3.18 |
2.80 |
3.10 |
| Increase |
9 |
7 |
4 |
| Same |
4 |
4 |
1 |
| Decrease |
30 |
19 |
26 |
| * Paired T |
<0.01 |
<0.01 |
<0.01 |
* Paired T : The figure of
difference of a monitor before and after the appreciation. We can say it
is apparently effective when the figure is less than 0.05.

The psychological index
<The result of the multiple mood scale>


With the calm atmosphere, the art appreciation at MENARD ART MUSEUM
physiologically and psychologically heals visitors.
l This experiment does not aim to evaluate each work's healing effect.
Some arts can be called as 'healing arts' such as the pictures of
HIGASHIYAMA Kaii and MATISSE but some are not. The results of this
experiment are not necessarily applicable for any other museums.
This was the first time to measure the healing
effect at a museum in Japan and also very rare in overseas.
*MENARD Cosmetic Co., Ltd. has proved and presented
the healing effect of makeup with the evaluation like this.
|